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When it comes to looking professional, there's nothing better than presentations to be your right hand, whether you're an emerging entrepreneur, a rookie, or even an expert in your field, you won't be able to share your vision or practical perspective without someone to support you, and when we talk about support here, it's no better than professional presentations to be the best label.
According to a statistic published in 2022, 92% of employees believe that professional presentations help a large percentage to understand what is required to work and perform in the desired way, while others believe that 79% of these offers are usually boring and useless!.
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Between these two statistics, the importance of presentations swings and makes us wonder if they are really important for the work and its development, but it is just a set of coordinated and boring segments?!
The answer is both dear readers; the line between the fact that these presentations are boring or of the utmost benefit is the way they are designed, and to be able together to reach the point where presentations or what is known as presentation become a weapon in the hands of the owner, not a weapon directed against him, let's elaborate on each of the following:
Top 7 Tips for Designing Professional Presentations
Make it special.
The Internet is filled with many ready-made templates for designing professional presentations, although these templates are very attractive and suitable for different practical symptoms, your use of authenticity in the design of presentations is a double point that adds more excellence and professionalism to them.
Ready-made templates are sometimes difficult to modify in terms of making them suitable for purpose and purpose, but they are also duplicated and veteran businessmen often encounter the same types of templates at each meeting, which of course will give your presentation a touch of boredom without even meriting it.
To avoid this point, we recommend that you ignore prefabricated template suggestions, design your own window for your presentation, and if time does not allow this and you will, unfortunately, have to use one of the ready-made templates available, it's okay to edit them so that you have your own touch and unique presentation printer.
Keep consistent
When designing distinctive presentations, the slides must be consistent and visual, and textual, so that a certain type of line is fixed in all slides, and the same font size is fixed to the titles, as well as colors as well as the location, and size of the logo for the existing slides.
The same must be applied to the logical sequence of information available in the slides; it makes no sense that the slide displayed has nothing to do with the before or after, or that the information provided in it conflicts with what has been previously abused or what will be addressed later.
Also, make sure that there is a mental map of the sequence of information from the beginning so that you know from the beginning what you will say and where this will lead you? What questions are expected from the accounting of this information? And how are you going to answer it in the next segments? And whether your presentation covers all aspects smoothly and simply? Or is it a long narrative of little use?
Use colors and contrast carefully
Colors are one of the most important strengths of professional presentations, through which the recipient can track the information in the slide indirectly; for example, if the presenter customizes specific colors for headlines and subheadings, then the recipient will easily be able to track the information if he or she loses attention at any moment with ease.
To keep colors used professionally in your presentation, you need to turn to the color circle, choosing colors that are consistent with each other that add a kind of non-abnormal contrast to the design, as well as its role in attracting attention and maintaining the recipient's focus.
On this point, the use of colors should be related to the brand's primary colors and visual identity;
Make it visible
Presentations can be defined as a brief way in which a set of information is displayed smoothly and simply to the recipient so that fatty and long data are converted into specific short points that are easily understood and absorbed.
Professional presentations often have very complex data that is sometimes easily difficult to understand, let alone trying to explain it to recipients who are not aware of it for the first time. To build a bridge that the presenter can provide this information smoothly to the recipients, he must try hard to add some kind of visual dazzle to the design.
This visual dazzle may include a range of images, videos, tables, animations, or other visual templates, and the designer should then distribute them in a way that does not conflict with the system in place in the format of slides, as well as when they crowd the basic text of the presentation, for example, it is unreasonable that the percentage of images and videos displayed exceeds the 95% of the information displayed in the slides themselves!
The presentation designer here should also select visual images and props consistent with the primary objective of the slide displayed, for example, do not create a profit-denote image while the slide addresses information about revenue declines in the fourth quarter. The same is the case if the presentation addresses information about users' desire to purchase the product while available data shows that customers are turning to competitors more than usual.
Make it brief.
The dominant feature of presentations is the abbreviation: no one wants to follow a presentation of 20 or more segments, but in fact, a large percentage of recipients are bored with any presentation, however attractive it may be if it lasts at least 10 minutes.
To make your presentation special to the receiving audience, make sure that sentences are very focused, simple, and straightforward, and if you want to express a percentage or number, place the number directly that you do not express in letters or begin to explain its introductions before. Place the important points you want to focus on in a coordinated point or numerical census and shorten sentences in a way that doesn't affect their meaning as much as possible.
Make sure that the text in the presentation slides is not only a focus or a light on important points, not only an explanation or a detailed description but just simple instructions that help the presenter play his role in communicating information most easily and simply in the public.
Use infographic
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You're better attracted to graphic or visual content than written, so it's no wonder that using infographics in presentation slide design is one of the best tactics used to create an attractive presentation;
Infographic is used in the design of presentation slides to highlight a specific goal or topic that the presenter wishes to attract the public's attention in its direction so that this information is displayed in an easy sequence, in which the recipient can easily compare data and focus on important information, as well as prompt him to analyze and remember it more strongly than other means.
The multiplicity of types of infographics used in the design of presentation slides according to the nature and purpose of the information, there is an informational infographic, there is temporal, statistical as well as digital and used in the comparison, as well as map-based geography, as well as step infographic.
The type of Infographic also varies according to the way it is designed Infographic as well;
Give your Infographic a story to tell, so you can make the desired impact on the recipient Infographic; And how are you going to say it? And where are you going to put it? What design will make it stronger in terms of impact as well as memory survival?
Take care of visual nutrition
If you look at the routine or habit shared by professionals, you'll find that it's always about continuous visual nutrition in their field;
The same can be applied when designing professional presentations, so that you can design a unique presentation in which you can draw attention, you can first start watching other presentations and discover their own touches, study the quality of the lines that have succeeded in drawing your attention, the formats that helped you remember the information, the way the designer listed the data, the nature of the drift used as well as the colors, and other ideas that you can use to create your own presentation with many attractive strengths.
Now that we've discussed the top 7 tips you should apply when designing professional presentations, let's now highlight the top 5 free sites to help you create them with ease and ease: